Based on 825 reviews
45qt Badlands Cooler
billy kummer

45qt Badlands Cooler

Best Handle I have ever put my hand around!!

This is the most comfortable handle that I have ever held! It is soft to the touch yet firm enough to hold its shape even when the the 30 oz tumbler is completely full.

Big Frig Tumbler Lid
Jaryn Savickas

Big Frig Tumbler Lid

REAL people!

It was so refreshing to talk to a person that cared! I expected to hear a machine when I called to order & was pleasantly surprised to talk with a nice voice (from the Midwest)! After hanging up, I felt happy to give them my business. The item I ordered was shipped fast too! Great job!

Straw Lid

I'm a huge fan, it is very convenient and comfortable, I do feel like it breaks a little easily, but even with just average care it is amazing.

American made


Cross five

Great service and quality product. Im loving it so far.

Great thermos and top notch quality

Great thermos that keeps my coffee hot. Large but still fits perfectly in normal cup holders. Love it

20qt Badlands Cooler
Darek Sailor

Great product. Great company. Customer service quick and great to work with.

Big Frig Hoodie
Sarah Trygstad
Love it!

I ordered 2 of them, I wear them all the time. So soft and comfortable!

Great Value

Hello, I use these as gifts for our "Churches Christmas Gifts" for local families. Not for the Kids but for the Parents. We provide gifts for the children and I figure who can't use an insulated Tumbler. Parents deserve gifts too. Thank you.

SDSU Jackrabbits BOGO Tumbler
Jesse Peterson

Love them

Great product

Great product.

Love it

Great customer service and extremely fast shipping! Got it for my boyfriend for Christmas and he loves it!

75qt Badlands Cooler
Margaret O’Connor
Good Cooler

Roomy and of excellent quality


Made great gifts for friends

Cattle Vax

Bought the cattle Vax cooler for my husband for Christmas, can't wait for him to open it! We'll now be more organized during branding with this cooler versus our little cloth ice bag we've been using that's way to small for us while working cattle. Everything will be ready at hand now...

The Big Frig CoolA

Just as described. 75 qt is big enough for one man to carry and keeps frozen items frozen at least 7 days. ( My test so far) I am very pleased with the rugged construction. Super happy with the sale price

Great mug

You can spend more money for a popular insulated mug, but you won't find a better one. Holds ice for over 24 hours and keeps my coffee hot for several hours.

75qt Badlands Cooler
Mark Hourshad
Great cooler at a great price.

Great cooler at a great price.

Big Frig 20oz Tumbler
Barbara Braband
GREAT Tumbler!!

My husband LOVES this Tumbler! Keeps his coffee hot & great size!

The tumbler is as good as any. The one negative is the printing will chip away. I would prefer etching.

Faulty clamps

One clamp broke off my big frig 45 before I went on a hunt, I called the company and told the lady I bought the cooler 4 months ago, she never offered to comp the product or my overnight shipping until I left a review on the product. I got to the hunt and the other clamp broke making my cooler almost unusable. There is a default in your product that should be addressed.

45qt Badlands Cooler
JJ Maldonado
Great Cooler

Held ice for 5 days outside in temps ranging between 85 and 40.